Andy Warhol Superstar

Dal 07/12/2018 al 22/04/2019

From December 7th, 2018 to April 22nd, 2019, the Mario Rimoldi Modern Art Museum of Cortina is hosting over 100 works by Andy Warhol. The exhibition retraces the story of the most poignant interpreter of mass society and consumerism, the illuminating sociologist of the 60s America: Andy Warhol Superstar.

Not only was Andrew Warhol Jr the brilliant sociologist of the American 60s,  the most ingenious interpreter of mass society and consumerism,  but he was also the artist who was able to turn the obsessions of the American imagery into art, forerunning mass media’s coming to power.

Andy Warhol photographer, film director, designer and illustrator, father of the Pop Art who turned Coca Cola, Elvis Presley, Campbell’s Soup Cans, Liz Taylor and Marilyn Monroe, the one dollar bill, and Jackie Kennedy into iconic figures. Andy Warhol Superstar: a clichéd definition recalling the figure of the artist symbol of a hedonist, wild New York, which became the meeting point of famous actors and actresses, rock stars, fashion designers, and even politicians.


The 140 exhibits narrate his professional journey through the masterpieces of each period: from the brightly colored Liz (1964) and the postage stamps like S&G Green Stamps (1965), made with a rubber stamping technique to repeat patterns on the paper, to the unfailing Marilyn portraits – on exhibit are the ones from 1967, 1970, and 1985. Moreover, five fantastic Cow prints (from 1966 to 1978) next to some other super icons: the Brillo Box and the first Flowers (1964), which were on display in the famous Leo Castelli’s art gallery as  gaudy wall paper. The Ladies and Gentlemen (1975) series, the silkscreen paintings of the classic Brillo Box (1970) the Flowers (1970 and 1974), and  the Mao prints (1972 and 1974) - with which Warhol started a less neutral and more gestual painting -  without forgetting the Campbell’s Soup Cans (1968 and 1969), the Mick Jagger (1975), donated and dedicated by Andy Warhol to actress Dalila Di Lazzaro, and the Camouflage prints (1987).

Warhol died that year, after miraculously surviving an attempted murder in 1968 when a crazy woman shot him in the stomach.

The journey of the exhibition starts in the Fifties, when Warhol debuted as a commercial artist and worked as an illustrator for famous magazines (from Harper’s Bazar to sophisticated New Yorker). As advertising designer, he wanted to narrate the incredible story of a man, celebrity and artist, who  revolutionized the world of art as well as music, cinema and fashion, who has totally upturned any previous aesthetic dogma. His five minutes of fame are still going on.


Sponsored by  Regione Veneto and the Province of Belluno, the Municipality of Cortina d’Ampezzo and the 2021 Apine Ski World Championship, the exhibition is set up  and organized by Arthemisiaand Eugenio Falcioni, in cooperation with Art Motors, and is curated by Gian Camillo Custoza.